Services

Let’s tell the story of your impact and effectively engage your audience.

Ethical Brand Storytelling

In my experience, brands with the most impactful stories—especially those dedicated to bettering our world—often struggle to convey them in a compelling, cohesive way. When you're in the business of innovation and social impact, complex problem-solving and constant evolution can make it challenging to articulate your core message. In a world where ethical business models have become increasingly trendy, effective marketing is critical. For your mission to stand out, you'll need a distinctive, consistent brand voice that resonates with the right audience and avoids any hint of insincerity or savior complex.

Do you need help crafting your brand voice? Is your target audience still vague?

Let's build a powerful brand story that effectively communicates the heart of your business to the right audience.

Ethical Brand Storytelling Package Includes:

  • Brand discovery call, audit, and assessment

  • Brand narrative creation + brand voice engineering

  • Refined founder’s + brand story

  • Copy revamp for a minimum of 5 key webpages Inc:

    • Homepage, About Us, Services/What We Do, Contact

    • Custom pricing is available for additional pages and product descriptions)

  • Three pieces of SEO pillar blog content that can be repurposed for newsletters, email, or social media content (up to 1000 words each)

  • 2 revisions per piece

*When you book this package, you’ll receive a 5% discount on any of the monthly retainer packages below.

Influence-Worthy SEO Content Strategy + Copywriting

Your mission and products can't change the world. People change the world. Copywriting is the bridge between your mission and the transformative action of your supporters. As a founder or employee of a socially innovative brand, your goal is to empower individuals to champion your mission through their lifestyle decisions and behaviors.

In the post-information age, where feeds and phones are flooded with futile content, optimize your brand's influence by publishing insightful and culture-shifting content that transforms your audience at an individual level. When you use your content to build a world where we are all more excited to live, the profits will follow.

Your content must have strong search engine optimization (SEO) to ensure that your target audience finds you. In an era shaped by AI and social media dominance, traditional SEO strategies are evolving. Through my creative, data-driven approach, I deliver content and copywriting that ranks high and resonates across your various marketing channels, helping you ride the wave of ever-changing algorithms. Let's elevate your brand's online presence and cultural influence starting today.

Influence-Worthy “Just Blog” Package:

Do you have a lot to say? Do you have a lot of stories to tell but lack the bandwidth to share them in a way that captivates your audience? If boosting your website's SEO and growing your brand's awareness are key marketing goals, our blog-only package is tailored for you. It's perfect for clients who have established marketing rhythms but need more high-quality, authoritative content to take their brand's influence to the next level.

This package includes:

  • Either two 1000-word blog posts or four 500-word blog posts per/month (based on your storytelling and marketing needs)

    • Includes thought leader-level content strategy and calendar development, keyword research, SEO-optimized blog content creation supplemented with high-quality stock photos, meta-descriptions, and suggested URLs

  • 1 revision per piece

Influence-Worthy “Omni-Channel Copywriting” Package:

Do you need authoritative content and copywriting support that creates a cohesive, impactful presence across your marketing channels? With this comprehensive package, I’ll deliver monthly, influence-worthy blog content that will then be repurposed for your monthly newsletters, email campaigns, and social media strategy. This ensures you reach your audience wherever they are. The social media strategy includes optimizing your posts, reels, and videos for search so your content can always ride the wave of shifting algorithms.

Ideal for businesses seeking a robust content and thought leadership strategy to enhance discoverability and engagement across all marketing channels.

This package includes:

  • Either two 1000-word blog posts or four 500-word blog posts per/month (based on your storytelling and marketing needs)

    • Includes content strategy and calendar development, keyword research, SEO-optimized blog content creation supplemented with high-quality stock photos, meta-descriptions, and suggested URLs

  • Monthly email strategy and content creation (inc up to four emails, including one newsletter, based on monthly blog content)

  • Monthly search-optimized social media content strategy

    • A detailed strategy based on the SEO blog posts, including content themes, posting schedules, and engagement tactics.

  • Caption writing services available on request*

  • 1 revision per piece

Punchy E-Commerce Product Launch Content

You’ve invested thousands in preparing for your launch. Now it’s time to spread the word so your hard work and investment pay off.

Let’s do it with a punch.

I’ll help you promote your product releases, collection debuts, or seasonal events with maximum impact. Choose from our comprehensive launch support packages, available in 30, 60, or 90-day options, to ensure your launch or event achieves the highest levels of awareness and engagement.

Basic Package: Includes essential services like SEO blog posts, product descriptions, and social media strategy.

Includes:

  • SEO blog posts: Drive traffic and engagement with expertly crafted posts.

    • Includes content strategy and calendar development, keyword research, SEO-optimized blog content creation supplemented with high-quality stock photos, meta-descriptions, and suggested URLs

  • Product descriptions: Highlight your collection with compelling, SEO descriptions.

  • Monthly search-optimized social media content strategy

    • A detailed strategy based on the SEO blog posts, including content themes, posting schedules, and engagement tactics.

  • Caption writing services available on request*

  • 1 revision per piece

Standard Package: Includes Basic Package services, plus:

  • Email marketing campaigns- engage your audience with targeted pre-launch, launch, and post-launch emails.

  • Landing page copy- Convert visitors into customers with a high-impact landing page.

  • 1 revision per piece

Premium Package: Comprehensive package with all the above services plus a post-launch analysis and your choice of the following additonal services:

  • Print collateral: Copy for lookbooks, brochures, white papers, etc

  • Event copy: Copywriting for launch events, including invitations, brochures, and event programs.

  • 1 revision per piece

À La Carte Services

Not finding what you need? We can create a custom package tailored specifically to your needs or you can select one of my other a-la-carte services.

  • Blog Posts and Articles

  • Blog Editorial Calendar/Content Strategy

  • SEO Keyword Research

  • Webpage or Landing Page Copy

  • Webpage Copy Update

  • Email/Newsletter Copy

  • Product Descriptions

  • Lookbooks/Direct Mail/Print Collateral Copy

  • Annual Reports/Impact Reports (writing only)

  • Social Media Copy

What people are saying

"Kristin is a blog writing machine! She has been blogging with me for over a year now, and I couldn't be more pleased with her services. Our website traffic has increased by over 500% within one year, AND many of our blogs are listed on the first page of Google all because of the keyword / SEO work that she has done! Through her blog management, keyword/SEO research, email newsletter copy, white papers, and more, she has helped my fashion coaching business grow and positioned me further as a leader and expert in my field. I highly recommend her for any of your copywriting needs."

— CHRISTINE DAAL

Fashion Business Coach + Founder of Fashion Angel Warrior